How Purpose set Joel Hanna and Xero on an industry-leading trajectory

We first met Joel Hanna when we asked him to speak at Purpose 2018. His time at the conference was “pivotal” in what happened next. A sucker for a feel-good story, we sat down with Joel, a self-professed optimist who, while he hasn’t achieved his childhood goal of being a firetruck, has made a huge impact on the world around him.